Section · scroll capture
01 / Insight
Five colors, one language.
Blue for shampoo, orange for conditioner, yellow for styling, purple for treatment, green for all. Color does the sorting, not the copy.
Case 11 / 2026 · Haircare · Identity · E-Commerce
KORAL Hair.
Haircare · Live 2026 build
·
Watch the reel
— The brief
Twenty-one products, five categories, one system. We gave every routine its own color, so the shelf reads before the label does.
Brand composition · sprint two.
— In detail
Two moments from the build.
Section · scroll capture
Section · scroll capture
02 / Insight
Sixty-four pages, one build.
Every product, every category, every language generated from one system — not sixty-four separate templates fighting each other.
— The thesis
Wear
your hair
φόρα τα μαλλιά σου.
Brand voice · KORAL Greece / 2026
64
One catalog system generating 64 pages across 21 products, EL and EN.
21
Products live
5
Category colors
— See it live
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